History repeated itself when the second brainchild of Hearst and Scripps became an immediate sensation. HGTV Magazine was named Launch of the Year on Advertising Age’s A-List. In less than a year since its first test issue, the title became the No. 1 home magazine on newsstands. Frequency and rate base increases will come in 2013. HGTV Magazine officially launched with the June/July 2012 issue.